Case Study
ONE CHANCE TO WORK WITH DENZEL
Our agency partner knew AKA was the first call with one chance to work with Denzel Washington.
Our Approach
- Working with professionals in the Washington, DC market, AKA provided an A-list experience at the National Press Club.
- With kind permission from Denzel, AKA shared this Boys & Girls Club ID photo from the 1960s.
- AKA booked live interviews with “Good Morning America”, “Fox & Friends,” and WGN-TV, reaching nearly 100 million people.
Our Proof
AKA has supported the Boys & Girls Club of America for several years. We continue to produce additional video content to support earned and owned channels each year. Our first assignment was the unique opportunity to work with one of BGCA’s most famous alumni, Denzel Washington. With the relationship continuing into 2017, AKA collaborated with our agency partners on an amazing Blue Carpet Facebook Live event viewed by more than a million people.